Wednesday, June 8, 2016

Maybe They're Selling The Air

I saw this at a major pharmacy chain recently. Click the picture to enbiggen.


 It is a container (presumably) used for mixing drinks to take with you.  Seems nice.  It's capacity is 28 ounces.  That is the key piece of information here.  Why?  Let's zoom in a bit.


Yes, the shelf label helpfully does the math to provide the per ounce cost of capacity.  Which is handy information to know.  If you want a 36 ounce container, that'll be $12.85.  Want a gallon? It'll cost $45.70.

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